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IPS: the strategic bridge to enter the Mexican market
The Mexican market represents a significant expansion opportunity for foreign manufacturers of medical devices, cosmetics, and food supplements. However, entry into this territory is marked by a series of obstacles that demand specialized knowledge of the local environment.
Korea Sourcing Week Case Study / Caso de Estudio
The Korea SMEs and Startups Agency (KOSME), a key government entity, sought to bridge the gap between innovative Korean cosmetic manufacturers and the lucrative Mexican market. They partnered with Insumos para la Salud (IPS) to facilitate meaningful connections at the Korea Sourcing event.